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Distribution
3,604
Ramayana’s 55% opening-share ask tests Bollywood’s 2009 model
Ramayana: Part One's reported 55% opening-share proposal reopens a 2009 distribution model that no longer rewards films for holding after week three.
Box Office
3,590
Ramayana advance booking stalls over 60% Week 1 share demand
Scheduled to open on Dussehra, Ramayana advance bookings have barely begun as distributors seek a 60% first-week share against the usual 52.5%.
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