From Miss World to actor to singer to producer, Priyanka Chopra Jonas has continued to achieve her professional goals one by one. Now, Star has launched its brand for the first time. She has performed entrepreneurial duties with the launch of her hair care line. Named Anomaly, the brand is completely vegetarian, eco-friendly and even affordable.
On Friday, Priyanka took over her social media handle to officially announce the launch of the brand. Sharing this news, Priyanka wrote, “This is a moment. What a real moment to introduce you to the first brand I created !!! For the last 18 months I have worked with my colleagues in Massa till that day. We can share when done. ” Our labor of love with the world, and I cannot believe that the time has finally come. “
“I have tried a lot and learned a lot about haircare over the years … gave me great hair days, what not, and everything in between … and I have infected it in a collection of products That gives your hair a fit of TLC. Our formulas are vegan and clean, contain high-performance ingredients, and our bottles are made from 100% plastic waste from our oceans and landfills, “she said, adding that it’s vegan and completely Environmentally friendly.
Priyanka has also made the brand affordable so that it is accessible to a large audience. “Oh, and btw, it’s $ 5.99! We are democratizing sustainable beauty, because access to this should not cost us on Earth and should be available to all,” she wrote.
The products will be exclusively available in the US from 31 January. News about its availability in India and other countries will be announced later.
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